Thursday, December 1, 2016

NBC's $12-billion Olympics bet stumbles, thanks to millennials

Back in June, Steve Burke described what he called his Olympics “nightmare.”
“We wake up someday and the ratings are down 20 per cent,” the chief executive officer of NBCUniversal said at a conference. “If that happens, my prediction would be that millennials...

Read full post here:
http://skpsoft.com/view/sports+news/nbcs-12-billion-olympics-bet-stumbles-thanks-to-millennials/

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